Tailored consultancy support that gets 'under the skin' of your organisation, understands the issues and puts forward objective recommendations in the form of a marketing plan. Particularly effective for small to medium sized organisations that need to achieve a clear focus in order to reach their commercial objectives.
Includes:
- Client / Customer / Visitor and Employee Surveys
- Competitor Profiling and Examples of Best Practice
- Analysis of Current Level of Marketing Effectiveness
- Identification of Strengths, Weaknesses, Opportunities and Threats (SWOT)
- Identification of Appropriate Marketing Strategies
- Design and Implementation (where required) of an Integrated Programme of Internal and External Marketing Communications
- A Strategic Marketing Plan for Your Organisation
- Optional Ongoing Support
